How Turnkey Website Development Works: 6 Stages
What happens at each of the six stages of website development — from the brief to launch — and what you get.

Clients usually see only the result — a finished website. But the quality of that result depends on the process behind it. Here is how turnkey website development works at our studio, what happens at each stage and what you get.
1. Brief and research
It starts with a conversation about your business, not buttons. We find out what the website is for — leads, sales, brand trust or internal tasks — and study the audience, competitors and search demand.
Result: a brief and a work plan with clear timing.
2. Structure and prototypes
We decide which pages the website needs and how a visitor gets to a request. We create a sitemap and prototypes — simple page layouts without design that are easy to discuss and change.
Result: an approved structure and key page prototypes.
3. Design
We create the visual concept on the home page and, after approval, all other pages and mobile versions. Important elements must be visible and the path to a request must be short.
Result: Figma mockups of all pages.
4. Development
We code the pages, build features, connect the admin panel, forms and integrations, and lay the technical foundation for SEO: speed, headings, URLs and structured data.
Result: a working website on a staging domain.
5. Content and QA
We add texts and images, write titles and descriptions, and test the website on different devices and browsers, including forms and speed.
Result: a website ready to go live.
6. Launch and support
We move the website to your domain, set up SSL, analytics and search consoles. After launch we can take the website on for technical support.
Result: a website that works and brings leads.
How long does it take?
It depends on the scope. We give an exact estimate after the brief and fix it in the contract. Timing depends most on how fast approvals happen and whether materials — texts, photos, logo — are ready.
Tip: prepare 3–5 websites you like and explain why. It saves more time at the design stage than a detailed brief.
Want to discuss your project? See our turnkey website development service or leave a request for a free estimate.
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